A MEATY day has been marked at a Dee Valley setting.

Corwen's Rhug Estate took part in a high profile event at London’s Borough Market to celebrate Lamb Day at the start of the month.

Celebrated on August 1 each year, Lamb Day kick starts the Welsh lamb season and marks the start of the availability of new-season Welsh lamb.

Hybu Cig Cymru – Meat Promotion Wales and the Welsh Government have organised the event, which offered tasters of Welsh products in the Market Hall at London’s Borough Market.

On Lamb Day, 2017 MasterChef quarter-finalist and food blogger Imran Nathoo cooked up a feast for Borough Market visitors, showcasing the versatility of the meat.

He used Welsh lamb to create casual street food, as well as a stand out dish highlighting Welsh lamb as a real showstopper.

Visitors to Rhug’s stall at Borough Market were also be able to sample cooked Rhug organic lamb.

Ahead of the event, Rhug Estate owner Lord Newborough said: “Our organic Welsh lamb is certainly a firm favourite among our customers at our stall in Borough Market.

"Security and provenance is so important and the well-recognised Welsh brand is renowned around the world.

"It’s great to see events like this helping to show the versatility of the meat and why it should increasingly be seen as a regular staple of our diet.

"With the recent growth in our industry it really is a great time to be involved with Welsh food and drink.”

Renowned Denbigh chef Bryn Williams has also launched the ‘Lamb. It’s got to be Welsh’ campaign highlighting the quality and versatility of the meat.

He recently appeared on Channel 4’s Sunday Brunch programme to speak about the campaign and whilst on the programme, he cooked a shoulder of Rhug Welsh organic lamb.

Bryn Williams, who was also at Borough Market for Lamb Day, said: “Growing up in Wales, I learnt to appreciate food and its origins from an early age.

"I have first hand experience of knowing the care and traditions involved in ensuring the best taste and quality found in Welsh lamb.

"I was very keen therefore to play a part in launching the ‘Lamb. It’s got to be Welsh’ campaign in order to highlight when this quality and versatile meat is at its best.

"I encourage everyone to buy Welsh lamb as we head into the start of Welsh lamb season.”

Rhys Llywelyn, market development manager at Hybu Cig Cymru (HCC) – Meat Promotion Wales, said: “Lamb Day is a time when Welsh lamb is plentiful and at its very best, so we want to remind people across the UK not only of the excellent taste of Welsh lamb, but also of its many benefits such as versatility for cooking.

"Seasonal eating is something many of us are guilty of forgetting, but there’s a reason things taste better at the right time of year.

"If you try some stunning Welsh lamb this August, you might just be hooked too.”