IMAGES from a fashion campaign shot at the I'm A Celebrity castle have been published.

Earlier this year, photographer Tim Walker paid a visit to Gwrych Castle to shoot pictures for the men's fall-winter 2021 campaign for Louis Vuitton.

The 200-year-old folly near Abergele - which played host to I'm A Celebrity...Get Me Out Of Here! In 2020 - was closed for three days to enable the photo shoot to go ahead.

Designer and director of Louis Vuitton's menswear collections Virgil Abloh’s latest collection investigates unconscious biases instilled in our collective psyche by reimagining looks as pieces in a game of chess.

The campaign revisits the motifs and metaphors of chess, a recurrent theme in Virgil Abloh’s work at Louis Vuitton.

Staged as a life-sized game, the collection comes alive as pieces in a choreographed play between a cast of characters.

A description into the campaign states: "By taking archetypes such as the writer, the artist, the drifter, the salesman, the hotelier, the gallery owner, the architect, or the student, the collection explores the dress codes that inform our predetermined perceptions of these familiar characters. Virgil Abloh imbues the grammar of these codes with different values and employs fashion as a tool to change those assumptions.

"Throughout the collection, garments, accessories, motifs and techniques play on themes of illusion, replicating the familiar through the deceptive lenses of trompe l’oeil and filtrage. Leather goods are interpreted through the classic shapes of Louis Vuitton and enriched with added wording, shiny silver, or tuffetage embroidery.

Mr Walker first visited the castle in 2004 to shoot a campaign for Vogue. Pictures of the castle from the shoot later featured in his book: Shoot for the Moon.

A spokesperson from the Gwrych Castle Preservation Trust said: "The reaction from the Louis Vuitton campaign has been incredible, not just locally but across the world.

"We worked with the photographer Tim Walker in 2004 when he was shooting a campaign for Vogue. It was such a pleasure to welcome him back for the Louis Vuitton shoot.

 "The photo shoot has shown that Gwrych Castle is the perfect backdrop for a wide variety of uses. We look forward to seeing what is next for the castle."

Dr Mark Baker, chair of the Gwrych Castle Preservation Trust said at the time of the shoot: "It was a massive production [the latest shoot]. There was 120/130 crew."

"Back in 2004, we were one of Tim Walker's first projects.

"It was so lovely to catch up with him after so many years.

"He said 'next time a young photographer comes along, always say yes. You never know what they are doing to be doing 20 years later.'"

Click here to see more images from the campaign.